Phrases that sell : the ultimate phrse finder to help you promote ultimate phrase finder to help you promote your products, services, and ideas - Werz, Edward W. frey50; Germain, Sally (Lincolnwood, Ill. : Contemporary Books, 1998)
Includes index.
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Keywords: Advertising -- Language -- Handbooks, manuals, etc; Slogans -- Handbooks, manuals, etc; English language -- Terms and phrases; Creative writing -- Handbooks, manuals, etc